Over 60 years ago, Watsonville Coast Produce, Inc began as two young men farming in the Pajaro Valley and distributing their crops to local grocers. Now, they are a full-line wholesale distributor of conventionally grown and certified organically grown fruits and vegetables from a large range of shippers. They carry over 600 different items at any one time and also distribute fresh eggs and juices.
The Challenge:
Gain better control over their fleet and reduce ever increasing fuel costs. Increasing productivity and improving customer service were important goals.
The Benefits:
Tremendous savings in both fuel and wage costs. Reduced vehicle down time and significant increase in productivity. Vehicle idling and out-of-route mileage has decreased. Customer satisfaction improved through speed monitoring and more on-time deliveries.
Savings:
“We are on course to save $40,000 in fuel costs and $60,000 in wage costs in our first year with FleetMatics.”
– Miguel Soto, Driver Supervisor
Back to testimonials